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Wednesday, November 27, 2024

Fundraising Kick: Do not Develop Weary


This challenge of the weekly Fundraising Kick appears to have come on the excellent time for subscribers. So I’m sharing it right here as properly.

Fundraising Kick teaching emails are written for busy nonprofit CEOs and my personal teaching purchasers. The purpose is to remind individuals who have full schedules to maintain engaged on main presents each week. Because it’s written for CEOs, I seek advice from calling “5 – 10” donors. Clearly, in case your job is devoted to fundraising, you’ll be calling extra individuals than that every week!


Good morning, Kickers!

As you attain out to your 5 – 10 main present prospects this week, it’s possible that they’re the identical 5 – 10 you tried to contact final week. Or the week earlier than that.

Don’t develop weary in calling.

We actually want to protect our minds throughout this “in between” time. You would possibly end up pondering “They don’t wish to hear from me” or “I’m in all probability bugging them.”

You don’t know that.

The one approach when you’re bugging a donor is after they inform you.

Most of our donors are extraordinarily busy individuals. Beneficiant, however extraordinarily busy. So your constant, dependable makes an attempt to contact them are literally a service. You are attempting to assist them do one other invaluable factor with their money and time.

So preserve at it. Don’t succumb to the sensation of “I’ll wait till September.” One factor we realized from final yr is that donors give when requested. Donors gave generously even in what we’d come to see because the sluggish instances of the calendar.

So be inspired. Your calls this week matter.

You’ve been Kicked!

Marc


Should you’d like to enroll in these weekly Fundraising Kick teaching emails, go to https://fundraisingcoach.com/fundraisingkick/

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