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Ex-CMO Sues Carson Group Over Response to Sexual Assault


Carson Group’s inaction in dealing with an alleged sexual assault at a convention by a agency worker left its former chief advertising and marketing officer psychologically scarred, based on a lawsuit filed in Nebraska federal court docket Friday.

In her criticism, Mary Kate Gulick claims the agency didn’t adequately reply to allegations a Carson worker had dedicated sexual assault and that former CEO Ron Carson made the choice to maintain the worker on the firm. 

New Carson Group CEO Burt White and former President Teri Shepherd additionally seem within the criticism.

Gulick’s lawsuit was first reported by Monetary Advisor-IQ.

Based on the criticism, Gulick approached the then-managing Associate of Wealth Options Jamie Hopkins (her direct supervisor) in fall 2022 about “her dissatisfaction with the poisonous tradition” at Carson. 

Picture by way of marykategulick.comMary Kate Gulick

Mary Kate Gulick

At the moment, Hopkins allegedly advised her that Carson Group’s minority investor now not needed her within the CMO position (Gulick gained a WealthManagement.com Business Award that fall for CMO of the 12 months). Though not named within the criticism, Bain Capital took a strategic minority funding in Carson in July 2021.

In late 2022, Gulick helped plan and conduct an business convention the place a Carson Group worker allegedly sexually assaulted an attendee. Gulick discovered in regards to the criticism from a agency govt, who requested her to assist present emotional assist to the sufferer. On the time, Shepherd assured Gulick the assault “can be dealt with appropriately.”

However based on Gulick’s criticism, it was not.

Learn the criticism

That very same month, Gulick traded messages on Microsoft Groups the place White, then-managing associate and chief technique officer, thanked Gulick for “being such a professional (sic) at an org (sic) that isn’t.” 

In subsequent messages, White mentioned he hadn’t been himself since coming to Carson from LPL and felt like he was “preventing in opposition to all of what Carson is,” like he was “rejecting a foul organ implant.”

“The query is do I keep lengthy sufficient to alter it—if I even can—or if I even have the power to do it. We’ll see what occurs,” White wrote within the messages included in Gulick’s criticism. “This agency wants a pointy proper flip and albeit, this firm is pushed horribly.”

Carson Group Teams Messages Burt White Mary Kate Gulick

Click on to enlarge

Based on the criticism, Gulick felt conflicted about staying at Carson regardless of Hopkins’ continued urging. She didn’t really feel comfy with how the agency dealt with the alleged sexual assault of their shopper and that the alleged assailant wouldn’t be fired.

Based on the criticism, Carson Group Chief of Employees and Human Assets Chief Kelsey Ruwe advised Gulick later she disagreed with the choice to not hearth the assailant, however “as the choice had been made by Ron Carson himself, she needed to assist it.”

Hopkins finally satisfied Gulick to remain on board in a senior vp position, which concerned much less duty. Gulick felt she owed it to the ladies on her group to stay with the corporate to guard them, as Carson Group hadn’t taken any “significant motion” after the alleged assault.

However Gulick was psychologically affected by Carson Group’s inaction, based on the criticism, telling Ruwe in January 2023, “she wasn’t consuming, was barely sleeping and was experiencing bodily well being points because of how the alleged sexual assault on the convention was being dealt with,” based on the criticism.

Gulick later discovered the alleged assailant, who the agency nonetheless employed, had been permitted to journey to a different convention. A supply with information of the scenario mentioned the worker in query is now not with the agency.

“Mary Kate felt that by persevering with to permit this particular person to journey to conferences, Carson Group was negligently and irresponsibly creating an pointless danger to feminine workers and convention attendees,” the criticism learn.

Gulick’s psychological well being continued to endure, and she or he finally utilized for (and acquired) intermittent medical go away from Carson. Although White and Shepherd advised her that her “pre-conference efficiency and habits had been exemplary,” she discovered in February 2023 that she would solely obtain 75% of her goal bonus for the second half of 2022. 

Based on the criticism, Gulick requested for an evidence and was advised she “was speaking in a damaging manner.” She held a gathering that month with White and Shepherd.

“Within the assembly, White and Shepherd gave Mary Kate a generic supply of assist. Mary Kate advised White and Shepherd the corporate had ‘damaged [her] like a twig’ and that she was working with a number of healthcare professionals to attempt to put herself again collectively,” the criticism learn.

However the identical day, she met with a Carson Group govt about her overview. Based on the criticism, regardless of her want for medical go away because of psychological well being points, the unnamed govt advised Gulick she “had been a disappointment to him over the previous months and that she wanted to be ‘much less emotional’ about work.”

A number of months later, on June 6, 2023, White advised Gulick she was being fired, the criticism states. White allegedly mentioned Gulick oscillated “between greatness and, I don’t know, unhappiness” and that he didn’t have a set plan however needed to “exit her” from Carson Group.

“After Mary Kate defined the betrayal she felt when Carson Group refused to do the precise factor after the convention and the way she felt the corporate held it in opposition to her, had damaged her belief in a number of methods and that she was psychologically damaged, White advised Mary Kate he would wish to maneuver up her termination date to the next day,” the criticism learn.

In an announcement, Carson Group CMO Heather Randolph Carter mentioned the agency would “unequivocally dispute” the allegations, pledging to “vigorously defend” itself in opposition to the claims.

“The folks of Carson Group are its most vital asset, and the group stays devoted to making sure their continued well-being and serving to them to attain their skilled objectives,” she mentioned.

Gulick later joined FiComm Companions, a advertising and marketing company specializing within the wealth administration business, as an govt vp of promoting. Within the go well with, she’s demanding “an quantity which is able to totally and pretty compensate her for her accidents and damages,” together with liquidated and punitive damages, attorneys’ charges and “acceptable equitable and injunctive reduction,” amongst others.

Gulick declined to remark and Hopkins didn’t reply to requests for remark previous to publication. 

Ali Hibbs contributed to this report.

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