Nevertheless, regardless of greater than two thirds of respondents saying they’ve made progress on updating their core IT platforms, there’s work to do to leverage the potential of rising tech akin to generative AI, to fulfill cybersecurity challenges, and to make sure a seamless digital buyer expertise.
Amid rising threats, 80% of executives mentioned they’re prioritizing day-to-day funding in direction of cybersecurity and constructing out their cloud platform, however AI, quantum computing, crypto/digital belongings, and blockchain are all slated for funding over the subsequent two years.
Chris Perry, president of Broadridge, commented that it’s no shock that companies are prioritizing fixing their most urgent enterprise challenges with the tech investments they’re making.
“Specializing in the human side of digital transformation – attracting and retaining digital expertise and fostering a tradition of innovation – has confirmed to be simply as essential to making sure these initiatives succeed. Our research additionally revealed that companies with a decentralized method to innovation usually tend to be leaders in transformation,” he mentioned.
Buyer focus
A key takeaway from the research is how customer support is paramount with sturdy digital choices anticipated.