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Friday, September 20, 2024

Hey YNABers, Meet Blurple! | YNAB


Okay, spoiler alert: we’ve had somewhat makeover. And by little, I imply… nicely, you’ll see.

I do know what you could be pondering: “Change? Why change?!” However, as we close to our twentieth yr serving to people such as you reshape their cash mindsets, we thought: what if we up to date our look to make it really feel much more “us”?

We’ve at all times been about celebrating your victories—each aha second, each story shared, each milestone smashed. And that is not altering. Our purpose is to create a world the place your cash feels much less like a looming storm cloud and extra like a shiny and sunny day—filled with prospects. A world the place you aren’t simply frittering away your life’s vitality within the type of {dollars}, however you’re truly celebrating the outflows of your hard-earned money—you’re loving the particular treats, the added houseplants, the Disney cruises, heck, you even love your accomplice’s rising insulated water bottle assortment!

We needed our vibe to mirror what you might need identified about YNAB all alongside—that one thing so simple as an app and a technique was the device that lastly empowered you to change your relationship with cash. The place funds might need felt complicated or worrying earlier than, now you’re within the driver’s seat feeling assured, content material, and safe together with your spending choices.

To us, that confidence appears to be like *bolder* than our prior look. And in a extra apparent celebration of our neighborhood—that’s YOU!—we needed a model that would showcase your actual tales in a extra real means.   

Curious what that appears like? Carry on studying (and watching) and we’ll provide you with a tour!

Dive into The New YNAB Look

Meet Blurple: Allow us to introduce you to our swanky new blurple emblem. Blue? Purple? No, blurple! It’s our recent pop of coloration, your new sidekick within the app, your electronic mail buddy, and your homepage hero.

A Cohesive Look From Web site to App: We’re thrilled, simply thrilled, to say that when somebody sees the web site after which opens the app, the colours are the identical! It’s like a Canadian tuxedo! Oh, you by no means seen they had been completely different? Oh, um, overlook we ever stated something. 

Web site Glow-Up: Positive, our app received a recent new coat of paint. However our web site? That received the entire home transform. Simpler to navigate, extra pleasant to learn, and a cleaner navigation so yow will discover what you want, whenever you want it. When you’re there, have somewhat hunt for just a few enjoyable interactive Easter eggs our designers snuck in.

YNAB Extra Accessible Than Ever: We’ve introduced in testers with a watch for coloration accessibility and we’ve even added a brand new characteristic on this launch that provides an choice for elevated distinction ranges in class balances to make it simpler for essentially the most continuously occurring type of coloration blindness to shortly differentiate between spending capsules.

The Faces of YNAB: Our model now shines a brighter highlight on YOU, our YNAB neighborhood. Count on extra actual individuals, actual images, and actual tales as a result of, let’s face it, you’re the true MVPs.

Hiya, Want Farm Font: For these with a eager eye, we’ve received a recent font. We name it Want Farm, and sure, we had as a lot enjoyable naming it as we did creating it.

On the coronary heart of it, YNAB is and at all times shall be about you. Sure, we’re raving about fonts and logos right here, nevertheless it’s the neighborhood—the tales, the triumphs, the expansion—that makes YNAB what it’s.

Thanks for being with us, each step of the best way. Let’s make YNAB’s subsequent 20 years even higher.

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