ORMOND BEACH, Fla., August 11, 2022 – Snappy Kraken, the award-winning MarTech chief serving monetary advisors, at the moment introduced that for the fourth yr straight, it has been chosen as “Greatest General Content material Advertising Software program” within the 5th annual MarTech Breakthrough Awards program carried out by MarTech Breakthrough, a number one market intelligence group that acknowledges the highest corporations, applied sciences and merchandise within the world advertising and marketing, gross sales and promoting know-how business at the moment.
Snappy Kraken’s advertising and marketing automation platform is particularly constructed for monetary advisors. A SaaS firm with an in-house company of selling strategists, direct response copywriters, and designers, they create tons of of selling campaigns a yr. This interprets to wherever from 3 to five,000 particular person items of content material.
The platform generates leads and helps to have interaction and retain shoppers by way of omni-channel campaigns and focused adverts. On the push of a button, each piece of content material will get branded, scheduled, and deployed on behalf of the person. Moreover, all necessary metrics are tracked and mirrored inside the customers’ dashboard.
“It’s superb to be acknowledged for a fourth yr by the magnificent MarTech Breakthrough. Too many different suppliers in our house fall into the entice of touting their options – however comparatively few discuss in regards to the frameworks and philosophies that make these options related within the first place,” mentioned Robert Sofia, CEO of Snappy Kraken. “At Snappy Kraken, we imagine that nice content material wins shoppers. And so we have got down to serve an underserved business: the monetary business. The whole lot we have constructed helps the thesis that ‘nice content material wins shoppers.’”
The mission of the MarTech Breakthrough Awards is to honor excellence and acknowledge the innovation, onerous work and success in a spread of selling, gross sales and promoting technology-related classes, together with advertising and marketing automation, market analysis and buyer expertise, AdTech, SalesTech, advertising and marketing analytics, content material and social advertising and marketing, cellular advertising and marketing and plenty of extra. This yr’s program attracted greater than 2,950 nominations from over 18 totally different nations all through the world.
“Advertising with out technique is simply extra noise. Specializing in shopper retention and bringing on new ones ought to be on the heart of the technique. Advertising automation may help with this goal but it surely’s not at all times reasonably priced for smaller corporations within the monetary discipline,” mentioned James Johnson, Managing Director at MarTech Breakthrough. “Snappy Kraken delivers a whole digital advertising and marketing technique able to deploy with fashionable techniques, and flawless execution – all performed for you. We’re so proud that for the fourth yr in a row we will acknowledge Snappy Kraken as ‘Greatest General Content material Advertising Software program.'”
About Snappy Kraken
Snappy Kraken is an award-winning advertising and marketing know-how agency that gives advertising and marketing automation, internet marketing, and daring, distinctive advertising and marketing campaigns for the monetary providers business. Information-informed decision-making drives every advertising and marketing marketing campaign; Snappy Kraken publicly releases an annual advertising and marketing analysis report highlighting the developments that they’ll use to higher serve their members. Acknowledged by Benzinga in three classes in 2020 in addition to by MarTech Breakthrough as the very best general content material advertising and marketing software program 4 years in a row, it ranked quantity three on the 2020 Monetary Planning Greatest Fintechs to Work For checklist. On the Wealth Administration Awards in 2021, Snappy Kraken gained the Social Media Management for Expertise Suppliers award for its annual advertising and marketing analysis report, and the Advertising Automation for Expertise Suppliers award for its trademark “Chilly to Gold Framework.” Additionally in 2021, Snappy Kraken’s “Retiring in Unsure Instances” lead technology content material gained the silver Davey Artistic award within the built-in campaign-marketing effectiveness class. Snappy Kraken demonstrates repeatedly that nice content material wins shoppers.
To be taught extra about Snappy Kraken’s options for monetary advisers, together with white-labelled enterprise options, and to make use of the brand new and enhanced instruments not too long ago introduced, go to www.SnappyKraken.com.
About MarTech Breakthrough
A part of Tech Breakthrough, a number one market intelligence and recognition platform for world know-how innovation and management, the MarTech Breakthrough Awards program is dedicated to honoring excellence in advertising and marketing, advert and gross sales know-how corporations, merchandise and folks. The MarTech Breakthrough Awards present a platform for public recognition across the achievements of breakthrough advertising and marketing know-how corporations and merchandise in classes together with advertising and marketing automation, AdTech, SalesTech, advertising and marketing analytics, CRM, content material and social advertising and marketing, web site, SEM, cellular advertising and marketing and extra. For extra data, go to MarTechBreakthrough.com.
