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Friday, September 20, 2024

The Greatest Fundraising Merchandise to Promote


Incorporating product gross sales into your fundraising technique can present your nonprofit with fast and tangible advantages to your supporters and your trigger. Quite than relying solely on donations, providing one thing in return creates a mutually useful relationship that creates an ongoing income stream and offers your nonprofit a constant strategy to fund your initiatives. 

When choosing the merchandise you’re going to supply, it’s necessary to contemplate components reminiscent of pricing, market demand, and alignment along with your mission. By selecting objects that resonate along with your trigger, you may spark conversations, increase consciousness, and appeal to new supporters who might not have been beforehand conscious of your work.

That can assist you take advantage of your fundraising potential, we’ve curated a listing of the very best merchandise to your nonprofit to promote. Let’s soar proper in and uncover how these merchandise can amplify your influence!

1. T-Shirts

T-shirts are an excellent fundraising product due to their widespread recognition and enchantment. Who doesn’t love an excellent t-shirt? They’re snug, sensible, and might be worn by your supporters for years to return.

Why We Like This Product for Fundraising Functions

  • T-shirts can simply be personalized to align along with your group and/or fundraiser. 
  • They are often ordered in bulk at a comparatively low value. This makes it attainable so that you can promote t-shirts on web site at fundraising occasions.
  • T-shirts are good for fundraisers that happen through the summer season months. Your supporters can rock your merch whereas nonetheless holding cool and cozy. 
  • Since they’re unisex and are available in plenty of completely different colours and types, there’s positive to be one thing for everybody to buy and revel in.

“I really like the Premium Unisex Tee. Not solely is it one in all our greatest and hottest choices, however it’s a simple suggestion for my sellers in the event that they’re searching for one thing straightforward, snug, and traditional when getting began with their fundraising.”

– William Chase, Account Government

What Sorts of Fundraisers This Product Is a Good Match For

  • Charity Runs/Walks: T-shirts might be bought to individuals or given out as a memento for charity runs, walks, or different comparable occasions. Individuals typically admire receiving a shirt that represents their participation in a selected occasion and that helps a trigger.
  • College Fundraisers: T-shirt gross sales are common in class fundraisers. They are often personalized with the varsity’s title, emblem, or event-specific designs, and bought to college students, mother and father, and employees members to assist numerous college initiatives or initiatives.
  • Group Occasions: At group occasions reminiscent of festivals, festivals, or live shows, organizers can create event-themed shirts and promote them to attendees. Proceeds can go in the direction of occasion prices or supporting native causes.
  • Sports activities Groups/Golf equipment: Followers and supporters should purchase shirts to point out their workforce spirit whereas additionally contributing to the workforce’s bills or gear wants.

Design Ideas

In the event you’re promoting shirts for a selected occasion, contemplate incorporating the occasion’s emblem or poster design into your shirt’s design.

Deal with eye-catching imagery and a strong message associated to your fundraiser. The extra distinctive and particular your shirts are, the extra possible they’re to seize the eye of your supporters. To reinforce their enchantment, make these shirts obtainable for a restricted time, constructing a way of exclusivity and urgency amongst patrons.

Favorites From the Bonfire Product Catalog

2. Tank Tops

Tank tops are a wonderful option to promote for fundraisers that happen throughout hotter months. As temperatures rise, individuals are inclined to gravitate towards sleeveless shirts – creating a requirement for seasonal clothes like tank tops.

Why We Like This Product for Fundraising Functions

  • Tank tops might be produced at a comparatively low value, particularly when ordered in bulk portions. This cost-effectiveness means that you can maximize your fundraising potential and hold costs inexpensive to your patrons.
  • Since the price of tank tops tends to be decrease, this encourages much more individuals to make a purchase order and assist your trigger.
  • Tank tops might be significantly useful for team-based fundraisers, creating a robust visible illustration of your collective efforts.

“You’ll be able to’t go mistaken with the Premium Unisex Tank Prime! As one thing to work out in, your go-to summer season shirt, or simply as staple in your wardrobe, these are so versatile and cozy. Really flattering on all physique sorts, particularly when you like a free match. Irrespective of the event, they’re vital. Premium Unisex Tank Tops are an excellent addition to occasion primarily based fundraisers, like a 5k or a charity stroll, the place individuals wish to rep matching shirts, however don’t wish to get scorching whereas transferring round!”

– Amber Gauldin, Account Supervisor

What Sorts of Fundraisers This Product Is a Good Match For

  • Charity Runs/Walks: Tank tops might be nice for individuals in charity runs or walks. They provide consolation and freedom of motion, making them superb for bodily actions. 
  • Sports activities Tournaments: In the event you’re organizing a sports activities match to lift funds, customized tank tops can both function uniforms for the groups or gamers can put on personalised tank tops to signify their workforce and/or the trigger they’re supporting.
  • Music Festivals/Live shows: Tank tops might be common apparel for music festivals or live shows, particularly in heat climate. Providing customized tank tops can present attendees with a souvenir whereas additionally selling your trigger.
  • College or Faculty Fundraisers: Tank tops can be utilized for fundraising efforts inside academic establishments. Whether or not it’s a sports activities workforce fundraiser, membership occasion, or a school-wide initiative, customized tank tops might be personalized with the varsity emblem, mascot, or a selected message to assist the trigger.

Design Ideas

When designing your customized tank tops, choose a shade palette that aligns along with your trigger or represents your occasion’s theme. Make sure that the content material of your design communicates the aim of the fundraiser clearly and concisely. Use daring and legible fonts to convey your message successfully, whether or not it’s the title of the group, a slogan, or the trigger you’re supporting.

Goal for a harmonious design by guaranteeing that the colours, fonts, and graphics all work nicely collectively. Keep away from overwhelming the design with too many colours or complicated patterns that will distract from the principle message.

Favorites From the Bonfire Product Catalog

3. Sweatshirts

Sweatshirts are an simple crowd-pleaser, no matter whether or not you go for the traditional crewneck or the comfy hoodie model. Not solely are they fashionable and cozy, however sweatshirts additionally maintain a everlasting place in many individuals’s wardrobes. By providing fashionable sweatshirts along with your emblem or customized design, you may appeal to a broader buyer base and generate extra curiosity in your fundraising marketing campaign.

Why We Like This Product for Fundraising Functions

  • Sweatshirts are crafted from sturdy supplies, which suggests they’re constructed to face up to every day put on and frequent washing. This ensures that patrons can take pleasure in carrying their sweatshirts for an prolonged time period, prolonging the visibility of your trigger or occasion.
  • Sweatshirts can be bought at the next value level in comparison with another fundraising merchandise. This enables for a probably greater revenue margin, enabling you to lift extra funds to your trigger. It’s necessary to at all times ensure you strike a stability between setting a aggressive value and guaranteeing affordability to your target market.
  • For occasions and fundraisers that happen throughout colder months, sweatshirts are the proper product to promote. 

“I really like the Crewneck Sweatshirt – it is available in so many sizes and colours and is such a snug staple. I really like recommending sellers supply a brief sleeve and an extended sleeve choice since everybody has their very own desire – this can assist to maximise gross sales and guarantee there’s something for everyone in your marketing campaign. Personally – cool summer season nights or chilly winter mornings yow will discover me in a Bonfire Crewneck.”

– Raegan, Strategic Account Government

Favorites From the Bonfire Product Catalog

What Sorts of Fundraisers This Product Is a Good Match For

  • Tenting or Mountaineering Expeditions: Fundraisers that contain tenting journeys, mountain climbing challenges, or outside adventures can make the most of sweatshirts to supply individuals with heat and purposeful apparel. 
  • Winter Festivals and Vacation Occasions: Sweatshirts are a pure match for winter-themed fundraisers or vacation occasions. Members and attendees can put on personalized sweatshirts that includes festive designs, spreading vacation cheer whereas supporting an excellent trigger.
  • College or Faculty Fundraisers: Sweatshirts might be common amongst college students, school, and alumni for college or school fundraising occasions. 
  • Outside Festivals and Festivals: Fundraisers held at outside festivals, festivals, or group gatherings can profit from sweatshirts as merchandise. Attendees could also be extra inclined to buy sweatshirts to assist the trigger whereas holding themselves heat in cooler outside environments.

Design Ideas

Deal with a central theme or message that represents your trigger or group successfully. A easy and clear design ensures that the message is definitely recognizable and memorable.

Think about the location of the design parts on the sweatshirt. Experiment with completely different sizes and proportions to seek out the proper stability. Needless to say the design must be seen and recognizable when somebody is carrying the sweatshirt.

4. Tote Luggage

Tote baggage are eco-friendly and supply unbelievable practicality and flexibility. Your supporters can use them for carrying groceries, books, gymnasium garments, seaside necessities, and a variety of different objects. Since they’re so helpful for every day life, your supporters will use their tote bag time and again.

Why We Like This Product for Fundraising Functions

  • Tote baggage are appropriate for all ages and genders, making them an inclusive fundraising product.
  • Whether or not concentrating on college students, professionals, or environmentally aware people, tote baggage can cater to numerous teams, increasing your potential buyer base.
  • Tote baggage supply a big floor space that may be personalized with logos, slogans, or paintings associated to your trigger or occasion. This lets you showcase your group’s branding or promote a selected message related along with your fundraising marketing campaign. 

“I’m a fan of our Premium Tote Bag! It’s versatile sufficient to make use of as my every day bag, and the canvas materials is sturdy for hauling my stuff round city. I at all times encourage people to fundraise with our totes as a result of they’re such an effective way to unfold the phrase a couple of trigger each time somebody makes use of it!” 

– Rose Harvey, Gross sales Supervisor – Rising Accounts

Favorites From the Bonfire Product Catalog

What Sorts of Fundraisers This Product Is a Good Match For

  • Environmental and Sustainability Campaigns: Tote baggage align nicely with environmental causes and sustainability initiatives. They can be utilized as an alternative choice to plastic baggage, selling eco-friendly habits and decreasing single-use plastic waste.
  • Farmers Markets and Group Occasions: Tote baggage are common at farmers markets and group occasions the place individuals typically buy contemporary produce, handmade items, or native merchandise. 
  • Nonprofit Conferences and Workshops: Tote baggage might be given to attendees at nonprofit conferences, workshops, or academic occasions. Members can use the baggage to hold occasion supplies, notebooks, or promotional objects.

Design Ideas

Hold the design easy and uncluttered, specializing in a central theme or message that represents your trigger or group. Use daring and crowd pleasing colours to make the design stand out.

Embody related and visually interesting graphics or paintings. Be sure that the design is appropriately sized to suit the bag and maintains its visible influence when the bag is in use.

5. Lengthy Sleeve Tees

In the event you’re looking for a clothes merchandise that’s nice for a number of seasons, look no additional than lengthy sleeve tees. These versatile clothes supply the proper stability of heat and protection for cooler climate whereas nonetheless guaranteeing consolation and breathability. With their year-round enchantment, lengthy sleeve tees are a simple selection for supporters, boosting their potential for gross sales and recognition.

Why We Like This Product for Fundraising Functions

  • Lengthy sleeve tees supply added safety towards the solar’s rays and/or environmental parts. This makes them nice for fundraisers that embody outside actions.
  • It may be useful to supply a brief sleeve and lengthy sleeve choice to your supporters to select from. Irrespective of their sleeve desire, they’ll really feel arrange for achievement once they put on your merch. 
  • Lengthy sleeve tees supply versatility past a selected occasion or season. They are often worn all year long, each indoors and open air. Whether or not it’s layered below jackets in colder months or worn alone throughout milder climate, lengthy sleeve tees have an extended shelf life in comparison with different seasonal merchandise objects.

“I’ve a whole lot of completely different attire objects in my closet however my favourite one by far is the Consolation Colours Lengthy Sleeve Tee. Simply by the phrase ” Consolation ” within the title, you may inform that it’s a really mushy shirt and I really like that it’s 100% cotton. It’s a heavyweight match so not solely does it really feel good however it tends to be extra sturdy. It is available in a whole lot of completely different colours and isn’t solely common amongst adults but in addition the youthful group. I like to recommend going for a singular shade like Seafoam, Island Reef or Blue Jean.”

– Michael Chinen, Mid-Market Account Government

Favorites From the Bonfire Product Catalog

What Sorts of Fundraisers This Product Is a Good Match For

  • Outside Adventures: Fundraisers that contain outside adventures reminiscent of mountain climbing challenges, tenting journeys, or biking occasions can profit from lengthy sleeve tees. Members can put on the tees as a purposeful and sensible clothes choice to guard themselves from the weather whereas selling the trigger.
  • Volunteer Drives and Group Service Occasions: Lengthy sleeve tees might be given as a token of appreciation to volunteers who contribute their effort and time to a trigger. They function a tangible reminder of their participation and can assist foster a way of delight and belonging inside the volunteer group.
  • Charity Walks/Runs: Lengthy sleeve tees are good for charity walks or runs held throughout colder climate. Members can put on the tees through the occasion to remain heat and cozy.

Design Ideas

When creating the design to your lengthy sleeve tee, bear in mind that you’ve got area on the again to play with as nicely. Lengthy sleeve tees look superior with a small emblem or picture on the entrance off to at least one facet and a big graphic on the again.

Use contrasting colours to verify all the design parts pop. Bear in mind to concentrate to how the colours you select to your design will look on the material of the lengthy sleeve tees.


With regards to reaching success in your fundraising efforts, choosing the proper merchandise to promote is essential. By rigorously contemplating components reminiscent of practicality, target market enchantment, customization choices, cost-effectiveness, and promotional alternatives, you may choose merchandise that resonate along with your supporters and successfully contribute to your fundraising targets. Bear in mind, the very best merchandise for fundraising not solely generate funds but in addition create a way of group, unfold consciousness, and depart an enduring impression in your supporters.

Launch your personal attire fundraiser.

Get began free of charge on Bonfire at this time.

Written by: Hayden Eire / Content material Specialist
Illustrated by: Madison Summers / Lead Advertising and marketing Designer

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