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Big Success for Aldi’s £3.30 Baggage of Groceries




Vicky Parry



fifteenth Feb 2024

Studying Time: 2 minutes

Aldi magic bag. Aldi is celebrating large success with the world’s largest surplus meals platform, Too Good To Go, throughout all of its 990 UK shops.

Britain’s fourth-largest grocery store has now offered a powerful 400,000 Shock Baggage to clients in shops, alongside saving as much as 1,000 tonnes* of CO2e because the partnership started.

Since launching in February 2023, Aldi has additionally saved clients nearly £8 million, with greater than one million Too Good To Go customers ranking the grocery store as a favorite supplier of surplus meals baggage in 2023.

The ‘Magic Baggage’ will comprise a variety of grocery merchandise which might be approaching their sell-by or use-by dates at lower than a 3rd of the value, costing simply £3.30 every to buy for at the very least £10 price of meals.

To get a Magic Bag, consumers can merely obtain the free Too Good To Go app and seek for their close by Aldi retailer, earlier than reserving a bag to gather from the shop at an allotted time.

The nationwide roll out is predicted to save lots of an additional 4,000 tonnes of meals from going to waste yearly and can kind a key a part of Aldi’s ongoing dedication to chop meals waste.

As well as, all of Aldi’s UK shops will proceed to donate surplus meals to native causes one year of the yr.

Since 2019, the grocery store has donated greater than 30 million meals through its profitable partnership with Neighbourly.

Liz Fox, Company Accountability Director at Aldi UK, mentioned: ‘Rolling out our partnership with Too Good To Go is one other means of permitting us to chop down on meals waste, whereas additionally providing clients the chance to select up our meals at even decrease costs.

‘With the rising price of dwelling impacting so many, Too Good To Go gives a easy and accessible means for shoppers to save cash and scale back waste.’

Sophie Trueman, Managing Director of Too Good To Go UK and Eire, added: ‘We’re thrilled to be rolling out our partnership with Aldi nationally. Having already had implausible suggestions throughout a profitable trial interval, I do know our Too Good To Go neighborhood goes to leap on the likelihood to save lots of Magic Baggage from their native Aldi and stop much more good meals from going to waste.’

Following a profitable trial final yr, the UK’s fastest-growing grocery store is now providing surplus meals baggage accessible nationwide, in a bid to sort out meals waste whereas additionally providing even decrease costs to clients.

The ‘Magic Baggage’ will comprise a variety of grocery merchandise which might be approaching their sell-by or use-by dates at lower than a 3rd of the value, costing simply £3.30 every to buy for at the very least £10 price of meals.

To get a Magic Bag, consumers can merely obtain the free Too Good To Go app and seek for their close by Aldi retailer, earlier than reserving a bag to gather from the shop at an allotted time.

Try Lidl’s £1.50 containers right here.

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